Durability
Products are selectively developed with the demanding environment of commercial washes serving as the guiding principle.
About Wash GEC
Built for the car wash industry.
Wash GEC, Inc. was founded in 2024 by Kole Greffin and Jeff Resmer with the belief that durable, high-quality, and innovative lighting products could be built specifically for the demands of the car wash industry.
Wash GEC in motion
Lighting solutions designed to enhance visibility, customer experience, and site presentation.
Company Video
Our Mission
Our mission is to transform the modern car wash through innovative technology, premium products, and lasting partnerships. Guided by an unwavering commitment to product excellence, Wash GEC helps operators create exceptional customer experiences while building strong, mutually beneficial relationships that stand the test of time.
Our Story
Quality products. Strong partnerships. Long-term support.
Why we started
Wash GEC was created to bring reliable lighting products and thoughtful support to car wash operators. Product quality remains one of the central commitments behind the Wash GEC mission.
How we work
The car wash industry is built on long-standing relationships and mutually beneficial partnerships. Even as the industry has changed dramatically over the past decade, that foundation still matters. Our goal is to build strong, loyal relationships with customers because without you, there is no Wash GEC.
— The Wash GEC Team
What Guides Us
A practical approach to better car wash lighting.
Innovation
Wash GEC constantly strives to improve and update all products with industry-leading technology. All of our controllers use the newest DMX-512 technology to help dazzle your customers.
Partnership
Our goal is simple: to be the last vendor you’ll ever need to call. Through responsive support, cutting-edge solutions, and delivering at our word, we aim to earn your trust long after installation and for future projects to come.
Meet the Team
The people behind Wash GEC.
Kole Greffin
Founder & President
Kole has spent the past two years leading and scaling Wash GEC, overseeing both day-to-day operations and behind-the-scenes product development initiatives. He recently graduated from High Point University with a degree in Sales and Entrepreneurship and now works full time growing the business. Originally from the Chicago suburbs, Kole relocated to Charlotte seven years ago.
Will Voisard
Director of Sales & Operations
Will began working behind the scenes for Wash GEC in 2024 while attending the University of Cincinnati. He joined Wash GEC full time at the beginning of 2025 as Director of Sales & Operations. Will grew up in Sidney, Ohio, and moved to Charlotte last year.
Owen Mader
Business Development Manager
Owen started as a project consultant in 2025 and officially joined the team in 2026 as Business Development Manager. He earned his bachelor’s degree from High Point University and lives in York, Pennsylvania, where he grew up.
Ready to discuss your next project?
Connect with the Wash GEC team for product questions, lighting recommendations, project planning, and technical resources.
